1. Who we are
Archive Partners is a trading name of Love the Idea Ltd, a company registered in England and Wales (company number 11339413) with its registered office at 124 City Road, London EC1V 2NX. Love the Idea Ltd is the data controller for personal data collected through this site. Our Data Protection Officer can be contacted at [email protected] for any privacy questions, complaints, or requests relating to your personal data.
2. What data we collect
We collect personal data that you provide directly to us, including:
- Contact form: name, work email address, company name, and the contents of your message.
- Waitlist sign-up: email address.
We do not knowingly collect special category data (e.g. health, religion, political opinion) and ask that you do not include such information in any message you send us.
3. How we use your data
We use the data you provide to:
- Respond to your enquiry and provide the information or sample you requested;
- Notify you when waitlist places or product updates become available;
- Maintain records of our communications for customer service and legal purposes.
4. Lawful basis for processing
We process your personal data on the basis of:
- Consent — where you tick a consent box on a form before submitting it;
- Legitimate interests — to respond to enquiries you have voluntarily made to us.
You may withdraw your consent at any time by contacting [email protected].
5. Third-party processors
We use the following third-party services to operate this site. Each acts as a data processor under a Data Processing Agreement (DPA) with us:
- Formspree, Inc. (US) — processes contact form and waitlist submissions and delivers them to our team by email. Formspree's DPA, incorporated into its privacy policy, includes the EU-approved Standard Contractual Clauses (SCCs) and Formspree's participation in the EU-U.S. Data Privacy Framework to govern transfers of data from the UK/EEA to the US. Data is encrypted at rest (AES-256) on Formspree's infrastructure.
- Google Fonts (Google LLC, US) — used to deliver web fonts. Loading a page from this site may cause your browser to request font files from Google's servers, which can involve transfer of your IP address. You can decline this in our cookie banner.
6. Data retention
We retain personal data submitted via forms for no longer than 24 months from the date of your last contact with us, after which it is deleted or anonymised, unless we are required to retain it for longer to comply with a legal obligation.
7. Your rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you;
- Request correction of inaccurate data;
- Request erasure of your data ("right to be forgotten");
- Restrict or object to our processing of your data;
- Request a portable copy of your data;
- Withdraw consent at any time.
To exercise any of these rights, email our Data Protection Officer at [email protected]. We will respond within one month, as required by law. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk.
8. Cookies and tracking
This site uses minimal cookies/local storage. Non-essential resources (such as Google Fonts) are only loaded once you have accepted them via our cookie banner. You can change your preference at any time by clearing your browser's site data and reloading the page.
9. Data security
We take reasonable technical and organisational measures to protect personal data against unauthorised access, loss, or misuse.
10. Data breach notification
In the unlikely event of a personal data breach that poses a risk to your rights and freedoms, we will notify the ICO within 72 hours of becoming aware of it, and will inform affected individuals without undue delay where the breach is likely to result in a high risk to them, in line with our obligations under UK GDPR Article 33 and 34.
11. Changes to this policy
We may update this policy from time to time. The "Last updated" date at the top of this page reflects the most recent revision.
12. Contact us
For any questions about this policy or our handling of your personal data, please contact our Data Protection Officer at [email protected].